How to Chromebook

SNAPSHOT X BRAND PLATFORM

A&L X 2019

CREATIVE

An always-on educational platform with werewolves, astronauts, cats, parrots and more.

Any time someone switches operating systems, it can be overwhelming and boring. In 2019, Chromebook tasked A&L to create a strategic and cultural forward platform that can showcase the possibilities of Chromebook and how to use it.

Conducted a comprehensive audit of the previous Chromebook tutorial site and a comparative competition analysis. Defined the targeted audience needs through user research. Created the architecture and content strategy for the tutorial hub.

Executed 15 tutorials from conceptual ideation, art direction, editing, and storyboarding, to overseeing the visual asset creation process.

Everybody’s User Guides, a blend comprising cultural highlights, relatable scenarios, and Chromebook features culminated in the creation of 15 distinctive and playful.

The Results